M-select is happy to help you! 

A successful company or organization is dependent on people buying its products or using its services. Therefore, it is important to foster a deep understanding of your potential clients. This can often prove challenging, as numbers and dashboards lack a personal face. You get to know these people through research, but obtaining a representative, unbiased sample is difficult. This is exactly where we come in!

M-select recruits from a database containing more than 27,000 participants from all over the Netherlands. This gives us the opportunity to offer you a tailored selection of respondents representing the Dutch public or a specific target group of your choice.

During our recruitment process, we conduct an elaborate screening process by phone to ensure the participants are part of your target group. We only invite the best-suited respondents for qualitative research. Our department frequently collaborates with our in-house researchers and learns a lot from them. Therefore, we have insights into what kind of respondents are needed for successful research.

Our intimate team of experts consists of full-time employees, allowing us to maintain continuous personal contact with our clients. Even though research processes can be unpredictable and target groups may change during recruitment, our team at M-select can quickly respond to and adjust to the necessary changes.

At Motivaction, we have our own research facilities to complete projects on-site at a central location in Amsterdam. We can also rely on a network of facilities across cities such as Rotterdam, Amersfoort, Zwolle, and Den Bosch. To access harder-to-reach target groups, we have also established reliable online research tools that allow us to reach participants across the country.

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